UI / UX Design

About the Role

Folk

Job Details

Experience: is a premium cultural tourism company and a living archive of India's traditions, crafts, and folk heritage. We design immersive journeys and experiential retreats that connect people with the soul of Indian culture. We're now building a website that does the same — a space that feels like stepping into a curated cultural archive rather than a booking page. We're looking for a designer who can give our website a distinctly Indian visual voice. The focus is the UI and illustration layer — translating India's traditions, regional art forms, and cultural figures into a refined, premium digital experience. 1. Designing UI screens and layouts for the Folk

Experience: website with a strong, cohesive cultural aesthetic 2. Creating original illustrated representations of Indian culture, traditions, folk figures, and motifs 3. Building a visual system (color, typography, iconography, illustration style) that positions us as both a premium tourism brand and a credible cultural archive 4. Ensuring the design balances richness and elegance — culturally rooted, never cluttered or touristy 5. Delivering clean, developer-ready design files and iterating based on feedback